Amore Jeans was born in California in 2018 with a simple goal: to create flattering, curve-friendly denim and activewear that doesn’t cost a fortune. Designed for women with real bodies and styled for real life, our collection—including high-waisted jeans, leggings, shorts, and bike bras—celebrates comfort, confidence, and effortless fit.

We believe in ethical fashion—using premium fabrics (including recycled denim), partnering with socially responsible factories, and maintaining transparent standards across the supply chain. Our pricing stays affordable, with most pieces under $55 and frequent promotions that don’t compromise quality.